Legal
Privacy Policy
Inverto Digital | Effective Date: July 2025
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1. Introduction
At Inverto Digital, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal and business information when you visit our website at invertodigital.com, interact with our team, book a discovery call, or engage us for any of our services — including Virtual Assistant placement, GoHighLevel development, AI automation, and white-label fulfillment.
By using our website or engaging with our services, you agree to this Privacy Policy as well as our Terms & Conditions, which govern your use of our website and services.
We are committed to being transparent about what data we collect and why - no hidden agendas, no unnecessary data collection.
2. Who We Are
Inverto Digital is a digital services company specialising in AI-trained Virtual Assistants, GoHighLevel CRM development, AI automation, and white-label fulfillment for agencies and businesses worldwide. We serve clients across the United States, United Kingdom, UAE, Europe, and beyond.
Business Name: Inverto Digital
Address: 5900 Balcones Dr #6424, Austin TX 78731-4257
Email: [email protected]
Phone: (307) 306-6466
Website: invertodigital.com
For any privacy-related concerns, you may contact us directly at the above details.
3. Information We Collect
We collect only the information necessary to deliver our services effectively and maintain a professional relationship with you
Personal Information
Full name
Email address
Phone number
Job title or role
Social media profiles (if shared during onboarding or communication)
Business Information
Company name
Business address
Website URL
Industry and business type
CRM account details (GoHighLevel, Zoho, or similar platforms)
Marketing account access (Google Ads, Meta, LinkedIn, etc.)
Uploaded files, documents, and creative assets shared with our team
Technical Information
IP address
Browser type and version
Device type and operating system
Pages visited on our website
Time and date of visit
Referring URL
Cookie data and session identifiers
4. How We Collect Your Information
We collect your information through the following means:
Website forms - Contact forms, inquiry forms, and any forms you submit on invertodigital.com
Discovery calls - Information you share verbally or in writing during consultation calls booked through our GoHighLevel calendar
Email and live chat - Correspondence you initiate with our team
Onboarding process - Details provided during client onboarding, including account credentials, business documents, and project briefs
Cookies and tracking technologies - Automatically collected when you visit our website (see Section 7)
Third-party platforms - Information received when you connect your accounts or grant access to platforms like GoHighLevel, Google Ads, Meta, or others
Payment processing - Billing details collected at the time of purchase through our payment processor
5. How We Use Your Information
We use the information we collect to:
Match you with the right Virtual Assistant or specialist for your business needs
Deliver, manage, and improve our services
Communicate with you regarding your project, updates, and deliverables
Process payments and manage billing
Send service-related notifications and updates
Respond to your inquiries and support requests
Send marketing communications where you have opted in (you may opt out at any time)
Analyse website usage to improve user experience
Comply with legal obligations and enforce our Terms & Conditions and other agreements with you.
Protect the security of our systems, team, and clients
We do not sell your data. We do not use your information for purposes beyond what is outlined in this policy without your explicit consent.
6. Legal Basis for Processing Personal Data
Where applicable law requires a legal basis for processing your personal data, we rely on the following:
Contractual necessity - Processing is required to fulfil a service agreement with you or to take steps at your request before entering into one
Legitimate interests - We process certain data to operate and improve our business, provided this does not override your rights and interests
Legal obligation - We may process data where required to comply with applicable laws or regulatory requirements
Consent - Where you have explicitly provided consent, such as for marketing communications. You may withdraw consent at any time without affecting the lawfulness of prior processing
If you have questions about the specific legal basis applied to any particular processing activity, please contact us.
7. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyse how visitors interact with our site.
We use the following:
Google Analytics - To track and report website traffic and user behaviour
Google Tag Manager - To manage and deploy tracking scripts efficiently
Meta Pixel - To measure the effectiveness of our advertising on Facebook and Instagram and to serve relevant ads
Types of cookies we use:
Essential cookies - Required for the website to function properly
Analytics cookies - Help us understand how visitors use our website
Marketing cookies - Used to deliver relevant advertisements and track campaign performance
You may control cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. For more detail on managing cookies, refer to your browser's help documentation.
8. SMS Communications
Inverto Digital may send SMS messages to clients and prospects who have opted in to receive text communications from us. By opting into our SMS services, you represent that you are at least 18 years of age.
SMS messages are used for the following purposes:
Appointment confirmations and reminders for discovery calls and consultations
Responses to service inquiries submitted through our website or booking system
Service updates directly related to your active engagement with Inverto Digital
Message frequency varies depending on your level of interaction with our services. Standard message and data rates may apply depending on your mobile carrier and plan.
You may opt out of SMS communications at any time by replying STOP to any message you receive from us. For assistance, reply HELP or contact us at [email protected]
9. Third-Party Services
To deliver our services effectively, we work with a number of trusted third-party platforms and tools. These providers may process your data on our behalf and are bound by their own privacy policies.
Third-party services we use include:
GoHighLevel - CRM, automation, funnel building, and calendar booking
Stripe - Payment processing
Google Analytics & Google Tag Manager - Website analytics and tag management
Meta Pixel - Advertising and conversion tracking
Zoom / Google Meet - Video consultations and team communication
Microsoft 365 / Google Workspace - Internal communication and document management
LinkedIn, Facebook, YouTube, Instagram, TikTok - Social media presence and outreach
Cloudflare - Website security and performance
Hosting Provider - Website infrastructure and data hosting
We encourage you to review the privacy policies of these third-party services, as we do not control how they handle data independently of our engagement with them.
10. GoHighLevel & CRM Data
Inverto Digital works extensively within GoHighLevel (GHL) as both a service provider and white-label fulfillment partner. In the course of delivering CRM-related services, we may have access to your GHL subaccount, including:
Contact lists and lead data
Workflow and automation configurations
Funnel and website data
Conversation histories and AI bot interactions
Calendar and appointment data
Pipeline and opportunity records
This data is accessed solely for the purpose of delivering the agreed services. We do not access, export, or retain GHL data beyond what is necessary for your project. Any access granted to our team is managed responsibly and revoked upon project completion or termination of the engagement.
If you are an agency using Inverto Digital for white-label fulfillment, you remain the data controller for your clients' information within your GHL account. We act as a data processor on your behalf.
11. AI & Automation Services
Where we build or deploy AI bots, automated workflows, or conversation agents on your behalf, these systems may process data including:
Lead and contact information
Conversation transcripts
Appointment booking details
Form submission responses
CRM activity data
All AI and automation systems built by Inverto Digital are configured according to your instructions. The data processed through these systems is yours. We do not use your clients' data to train models or for any purpose outside the scope of your engagement with us.
If you engage us to build AI systems hosted within third-party platforms (such as GoHighLevel Conversation AI or CloseBot), those platforms' own data handling terms will also apply.
12. Data Sharing & Disclosure
We do not sell, rent, or trade your personal or business information to any third party.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We may share your information only in the following circumstances:
With service providers - Trusted third parties who assist us in delivering our services (see Section 8), under strict confidentiality obligations
With our internal team and Virtual Assistants - On a need-to-know basis, strictly limited to what is required to complete your project
Legal requirements - If required by law, regulation, court order, or government authority, we may disclose your information. We will notify you
where legally permitted to do so
Business protection - To protect the rights, property, or safety of Inverto Digital, our clients, or others, where disclosure is lawful and necessary
Outside of the above, your data stays with us and is not shared.
13. International Data Transfers
Inverto Digital operates with clients and team members across multiple countries, including the United States, United Kingdom, UAE, Europe, and Pakistan. As a result, your data may be transferred to and processed in countries outside your own.
Where such transfers occur, we take appropriate steps to ensure your data remains protected in accordance with applicable privacy laws. This includes working only with service providers who maintain adequate data protection standards.
If you are located in the European Economic Area (EEA) or United Kingdom, please be aware that data may be transferred outside these regions. We rely on applicable transfer mechanisms — such as standard contractual clauses or equivalent safeguards - to ensure your data is handled lawfully.
14. Data Retention
We retain your personal and business data for as long as your engagement with Inverto Digital is active. Upon conclusion of your engagement, your data will continue to be retained until you formally request its deletion.
To request deletion of your data, please contact us at [email protected]. Upon receiving a verified request, we will delete your data within a reasonable timeframe, except where retention is required by applicable law - for example, in the case of a legal dispute, regulatory requirement, or lawful investigation.
Data shared in the context of a legal matter will be retained only for as long as that matter requires and handled with strict confidentiality.
15. How We Protect Your Information
We implement appropriate technical and organisational measures to protect your information against unauthorised access, loss, misuse, alteration, or disclosure. These measures include:
SSL encryption for all form submissions and data transmitted through our website
Secure access controls and credential management for all team members
Restricted access to client data on a need-to-know basis
Use of reputable, security-compliant third-party platforms
Regular review of access permissions, especially upon staff changes
Encrypted communication channels where applicable
While we apply industry-standard practices and take data security seriously, no method of transmission over the internet or electronic storage is entirely risk-free. We cannot guarantee absolute security, but we are committed to continuously improving our safeguards.
16. Client Confidentiality
Inverto Digital treats all client information as strictly confidential. This includes business strategies, client lists, account credentials, proprietary systems, internal processes, and any other sensitive information shared with us in the course of our engagement.
Our team members - including Virtual Assistants - are bound by confidentiality obligations. Access to your systems and data is granted only to those directly involved in your project and only to the extent necessary to complete the work.
In the event that a Virtual Assistant is terminated, reassigned, or removed from your account for any reason - whether due to misconduct, underperformance, or an internal decision by Inverto Digital - it is our responsibility to promptly revoke all access to your systems, accounts, and data. You will be notified of any such change.
17. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal data.
GDPR Rights
If you are located in the European Economic Area (EEA), you have the right to:
Access - Request a copy of the personal data we hold about you
Rectification - Request correction of inaccurate or incomplete data
Erasure - Request deletion of your personal data ("right to be forgotten")
Restriction - Request that we limit how we process your data
Portability - Request your data in a structured, machine-readable format
Object - Object to processing based on legitimate interests or for direct marketing
Withdraw Consent - Where processing is based on consent, withdraw it at any time
UK Privacy Rights
If you are located in the United Kingdom, your rights are equivalent to those under GDPR as retained in UK law (UK GDPR and the Data Protection Act 2018). The same rights listed above apply to you.
To exercise any of these rights, please contact us at [email protected]. We will respond within the timeframe required by applicable law.
18. Email Marketing & Communications
We may send you marketing emails if you have opted in through our website, during a discovery call, or through another point of contact. These may include service updates, offers, case studies, or relevant industry content.
You may unsubscribe from marketing communications at any time by:
Clicking the unsubscribe link in any marketing email
Contacting us directly at [email protected]
Unsubscribing from marketing emails will not affect transactional or service-related communications necessary to your active engagement with us.
19. Information You Provide Through Discovery Calls
When you book and attend a discovery call with Inverto Digital, you may share personal and business information with us, including your name, company, goals, challenges, existing tools, and budget. This information is used solely to assess how we can best support your business and to tailor our service recommendations.
Discovery calls are booked through our GoHighLevel calendar system. By booking a call, you consent to us storing your contact and appointment details within our CRM for follow-up and engagement purposes.
We do not record discovery calls without prior notice. Any notes taken during the call are stored securely and treated as confidential.
20. Virtual Assistant Access & Security
When a Virtual Assistant is assigned to your account, they may be granted access to your business systems, including CRM platforms, ad accounts, social media profiles, project management tools, and other relevant software.
The following principles govern VA access at Inverto Digital:
Access is granted strictly on a need-to-know basis, limited to what is required to perform the assigned tasks
All VAs are briefed on confidentiality and data handling obligations before beginning any client engagement
Inverto Digital maintains oversight of VA access across all client accounts
In the event of VA termination, misconduct, or reassignment, Inverto Digital takes full responsibility for revoking access to all client systems
promptly
Clients are notified of any access changes affecting their accounts
If you become aware of any unauthorised access or suspected misuse of your data by a VA, please contact us immediately at [email protected] and we will act without delay.
21. Payment Information
Payments for Inverto Digital services are processed securely through Stripe, a PCI-DSS compliant payment processor. We do not store your full card details on our servers. Stripe handles all payment data in accordance with their own privacy and security standards, which you can review at stripe.com/privacy.
Information we retain in relation to payments includes:
Your name and billing email
Payment amount and date
Transaction reference or invoice number
Subscription or service plan details
If we introduce additional payment methods in the future - such as PayPal, bank transfer, or other processors - those transactions will be handled through equally reputable, security-compliant providers. This policy will be updated accordingly, and any new processors will be listed under Section 8 (Third-Party Services). The same principle applies: we will never store full card or sensitive banking details on our own systems.
22. Data Processors & Service Providers
We work with a number of third-party data processors who handle personal data on our behalf to help us deliver and operate our services. These processors are contractually obligated to handle your data only on our instructions and in accordance with applicable privacy laws.
Our key data processors include:
GoHighLevel - CRM, automation, and booking infrastructure
Stripe - Payment processing
Google (Analytics, Tag Manager, Workspace) - Analytics, tag management, and internal communication
Meta - Advertising and pixel tracking
Cloudflare - Security and performance infrastructure
Zoom / Google Meet - Video communication
Microsoft 365 - Internal documentation and communication
We do not authorise any processor to use your data for their own independent purposes beyond what is required to support our services.
23. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, legal obligations, or operational practices. When we make material changes, we will update the Effective Date at the bottom of this page.
We encourage you to review this policy periodically. Continued use of our website or services following any updates constitutes your acceptance of the revised policy. Where required by law, we will notify you directly of significant changes.
Our Terms & Conditions may also be updated from time to time. We encourage you to review both documents periodically.
24. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please reach out to us:
Business Name: Inverto Digital
Address: 5900 Balcones Dr #6424, Austin TX 78731-4257
Email: [email protected]
Phone: (307) 306-6466
Website: invertodigital.com
We aim to respond to all privacy-related inquiries within 5 business days.
25. Effective Date
This Privacy Policy is effective as of July 23, 2026 and supersedes all previous versions.
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